Our businesses are working together to take it to the next level.
Class III machines are also known as casino games and include slot machines, blackjack, craps, roulette and ‘house-banked’ card games (games that are neither Class I or Class II). Class III games are played against the house, with a random number generator determining game outcomes.
Aristocrat’s Class III operations have global reach, from Australia and Asia Pacific to America and Europe. Our casino games are some of the best in the world, with innovative cabinets that spark the player’s imagination and deliver a whole new level of excitement to the venue floor.
We continue to focus on recruiting the best creative and technical talent, developing outstanding game content and investing in quality cabinet hardware for our Class III business.
Product Madness burst into life in 2007 as the brainchild of two Stanford Business MBA graduates. Initially, the entrepreneurs developed casual games for Facebook and mobile, before refocusing their efforts on the new social casino genre. In 2012, Aristocrat acquired Product Madness to combine our famous game content with the best social slots gaming platform available.
Our flagship and most popular title, Heart of Vegas™, has entertained hundreds of thousands of players since launching in 2013. Heart of Vegas™ is one of the top-grossing Facebook games and social casino iOS apps in Australia.
Founded in 2009, Plarium is a leading free-to-play social web and mobile based games company with six hit titles and a niche pipeline of engaging games across multiple genres. Plarium is particularly known for its MMO (massive multiplayer online) titles, superior player longevity and impressive growth trajectory. Aristocrat acquired Plarium in 2017, significantly expanding Aristocrat’s addressable digital market and the scale of its digital games business.
Big Fish is a leading global publisher of free-to-play mobile and desktop games. With offices in Seattle and Oakland in the USA, Big Fish employs around 700 staff and operates five in-house development studios.
Big Fish was founded in 2002 and has grown to boast a diversified portfolio of profitable games across three key segments: Social Casino, Social Gaming and Premium Paid games.